Client
Humdakin
Year
2022-2024
Role
Art Director
& Photographer
Services
Photography
Humdakin brand photography
Continious Art Direction and photography for the popular nordic lifestyle & Interior brand; Humdakin. This collection of photos were short over a wide timespan and covers multiple campaigns and collections, centered around "The Art Of Cleaning" - aiming for a high end, luxurious and creative vibe.
Design challenge
How might we shoot unique brandphotos, that captures the brand essence and turns heads in major department stores as well as fairs, while also ensuring engagement on social media?
Deliverables
Conceptual moodboards
Photography of series/collections
Behind the scenes content
Credits
Made at ON.AD Design Agency
Lighting + styling assistence & co-photographers:
Ole Sørensen & Louise Nielsen
Behing the Scenes
